Kajabi vs LearnWorlds: Which platform is right for you?
In the dynamic world of online education, choosing the right platform to host your courses is crucial. Kajabi and LearnWorlds each offer unique strengths and capabilities. Our comprehensive comparison is designed to guide you through the nuances of these leading platforms, helping you make an informed decision that aligns with your goals.
Whether you're an established educator or just starting out, understanding the differences in course creation, user experience, marketing tools, and support systems is key to your success.
Looking for a B2B solution? Talk to our team to see if Thinkific is right for you.

Topics
Thinkific is rated "Excellent" based on 781 reviews on Trustpilot
Thinkific is rated "Excellent" based on 781 reviews on Trustpilot
Top features: Kajabi vs LearnWorlds
What’s important to course creators?
The right tool can help you build, market, and sell an unforgettable course experience worth paying for. Let’s take a look at some of the differences between Kajabi and LearnWorlds.
Top Features

Top Features | Kajabi | LearnWorlds |
---|---|---|
Free trial | ||
Free Plan | ||
Starting price | $149/month | $29/month |
Automated tax collection | ||
Create courses with any content type | ||
Offer Digital Downloads (free or paid) | ||
Community spaces | ||
Expert customer support | ||
Host Live Events (free or paid) | ||
Live events in communities | ||
Live lessons | ||
App integrations | ||
Student course reviews | ||
Unlimited students | ||
AI course outline generator | Free tool, disconnected from builder | |
AI quiz generator | ||
Integrates with Spotify course marketplace | ||
Free content download lead gen funnels | No native email drip | |
Link in bio mobile storefront |
Course creation
Course creation is the cornerstone of any online education platform. Each platform caters to different aspects of course development, ensuring that your content is not only engaging but also reflective of your educational vision.
Kajabi offers a robust interface with essential tools for a dynamic course setup. They offer an impressive interface. Though it may take creators some time to learn how to build a course on Kajabi, most of the necessary course builder tools exist.
"It takes forever to build a course and set up pricing plans/offers," said one Kajabi review.
While LearnWorlds brings unique features like quizzes and bulk import options. LearnWorlds was built specifically for organizations that need an easy-to-use and easy-to-implement online education.
Customers have shared that the LearnWorlds interface is confusing and can be difficult to use and update. As one customer on Trustpilot put it:
"The number one problem with LearnWorlds: the in course Discussion and Community UI."
As an alternative to Kajabi and Learnworlds, Thinkific stands out with its intuitive drag-and-drop builder AI features, and extensive app integrations, simplifying the course creation process.
With Thinkific’s advanced AI technology, preparing courses and other educational materials is made easy. For example, creators can build course outlines and quizzes in a few clicks. Thinkific’s AI Course Outline Generator instantly creates a detailed course outline tailored to audiences’ needs, while Thinkific's AI Quiz Generator creates quizzes that keep learners engaged, test comprehension, and identify knowledge gaps.

Course Creation | Kajabi | LearnWorlds |
---|---|---|
No design or technical experience required | ||
Create courses with any content type | ||
Downloadable content | ||
Built-in presentation creator | ||
Assignments | ||
Recurring live lessons with Zoom | with Zoom | Yes |
Bulk Import | ||
Embed many types of multimedia content | ||
Course Content Templates | ||
AI course outline generator | Free tool, disconnected from builder | |
AI-generated mini-courses | Via AI content assistant | |
Archive Courses | archive subscriptions, not courses |
Learning Experience: Crafting engaging student journeys
A compelling learning experience is vital for student engagement and retention.
Both platforms ensure that your courses are not just informative but also interactive and enjoyable for your learners.
The learning experience on Kajabi is sleek and modern, with a clean design that facilitates easy navigation and progress tracking. Completion certificates and student progress tracking are standout features, ensuring learners remain motivated and informed of their achievements.
Teaching experience was one theme amongst negative reviews of Kajabi, with one reviewer on Trustpilot saying, "My courses are great, and they help people. Why did they not sell on Kajabi? It was too complicated for me and, to boot, way too expensive."
LearnWorlds focuses on in-house engagement tools, but are lacking in a few areas third-party app integrations and interactive Community.
Thinkific excels with its intermission and progress pages while offering a highly customizable experience. Thinkific’s intermission and progress pages between lesson modules have been proven to significantly increase student engagement and completion in a course. These pages are intended to allow students to keep track of their progress through the course, an important factor in preventing drop-off and keeping course completion rates high.
Thinkific makes the student journey and learning experience a priority. To add more value to student learning, Thinkific does more than just courses. For example, Thinkific offers helpful digital learning experiences like Digital Downloads and Live Events. With Digital Downloads, students can find value in quickly downloadable guides, templates, exclusive resources, and more. With Coaching & Webinars, students can schedule coaching sessions and other forms of dedicated one-on-one time, attend workshops, and register for webinars.
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Teaching and learning experience | Kajabi | LearnWorlds |
---|---|---|
Easy course navigation | ||
Optimized for all devices | ||
Student progress tracking | ||
Completion certificates | ||
Interactive Community | ||
Student Course Reviews | ||
AI Quiz generator | ||
AI group discussion question generator |
Sales and Marketing
After publishing your course, you need to get it in front of the right audience. Sales and marketing tools enable creators to gain visibility and earn revenue.
Kajabi's native sales features are ideal for quick setups, while LearnWorlds requires external apps for full marketing capabilities. Each platform provides unique tools to help you effectively market your courses and grow your audience.
A Kajabi user on Trustpilot shared some issues around gated and paid content access for members and non members in their memberships solution.
Another user expressed concern with their Marketing features, saying they're "missing basic features in its email marketing sequence."
LearnWorlds requires external apps for full marketing capabilities. Each platform provides unique tools to help you effectively market your courses and grow your audience.
Thinkific leads with over 90 integrations, offering unparalleled flexibility in marketing your courses.
This means that in addition to Thinkific’s native selling and marketing tools, you get the best tools in the business for marketing and email automation, increasing sales, and enhancing the learning experience through gamification. These apps are created by developers for Thinkific and can be downloaded, installed, and implemented without any coding experience needed.
Thinkific’s sales and marketing stack is also powered by AI. You don’t have to worry about list-building or creating sophisticated email flows with Thinkific, as Thinkific also offers an AI-supported email marketing feature. Creators can grow and manage email lists, launch personalized campaigns, and roll out automated sequences that support their sales and marketing strategy.
Thinkific offers other sales and marketing digital learning products, such as Digital Downloads and Live Events. Digital Downloads make it easy to maximize your earning potential, engage new audiences, and deliver more content to your existing audience. By offering digital products like eBooks, guides, templates, and more, businesses can open up a new stream of revenue and increase leads.
Likewise, Coaching & Webinars make it easy to build a meaningful connection with your audience, and find and attract new customers — while boosting revenue by adding a price tag to these events.

Sales and Marketing Features | Kajabi | LearnWorlds |
---|---|---|
Course Types | Free, paid, time-limited | Free, paid, time-limited |
Customizable Payment Plans/Offers | ||
Coupons and Promotions | ||
Subscriptions | ||
Bundling | ||
Streamlined Checkout | ||
Order Bumps | ||
B2B Selling Options | ||
Built-in Payment Processor | ||
SEO | ||
Email Marketing Tools | Native | Via Integration |
Bulk Email Students | ||
Robust Affiliate Marketing | ||
Sales Page Branding and Customization | ||
Integrates with Spotify course marketplace | ||
Sell digital downloads | ||
Sales page funnel | No native email drip | |
AI marketing content creation | 40+ types of content | |
Free download funnels | No native email drip | |
AI landing page content generation | ||
Link in bio tool |
Design customization features
Design customization features | Kajabi | LearnWorlds |
---|---|---|
Compatible with existing websites | ||
Customizable course landing pages | ||
Customization of courses and communities | ||
Advanced CSS/HTML editing | Yes (On $399/mo plan) | |
Customization of courses and communities | ||
Branded Mobile App | Yes (Beta version) |
Support
It’s important to choose a course platform that you can trust, where getting the answers to your questions is easy and your data is secure.
Kajabi's dedicated customer support team ensures quick resolutions. LearnWorlds' 360-degree support, despite lacking live chat, ensures comprehensive assistance.

Support | Kajabi | LearnWorlds |
---|---|---|
Multiple support options | ||
Private instructor community | ||
Access to experts | ||
Dedicated customer support team | ||
24/7 support | ||
Dedicated app build |
Security
In terms of security, both platforms offer peace of mind with 99.9% uptime, 24/7 monitoring, secure cloud hosting, and daily backups.
Kajabi and LearnWorlds both offer robust security measures, including uptime guarantees and secure hosting.
LearnWorlds further enhances security with features like single sign-on and multi-factor authentication, ensuring that your content and student data are protected at all times.
Security | Kajabi | LearnWorlds |
---|---|---|
99.9% uptime & 24/7 monitoring | ||
Secure cloud hosting and daily backups | ||
Dedicated sandbox site | ||
Multi-factor authentication | ||
Single sign-on (SSO) | Via Integration |
Mobile app
A mobile app is a great way for your audience to engage with your learning content from anywhere, at any time.
Kajabi's ready-made app is ideal for solo entrepreneurs, while LearnWorlds' white-label app builder offers full customization.
Kajabi provides a mobile app available on iOS and Android, supporting communities and offering a beta version of a white-labeled app. This extends the learning experience beyond the desktop, allowing students to engage with content on their mobile devices.
LearnWorlds’s app is more targeted towards the content creator experience by offering a white-label learning mobile app builder. One Trustpilot reviewer didn't like like that LearnWorlds app was sold as an add-on, instead of part of a core plan.
Each platform ensures that your courses are accessible anytime, anywhere, enhancing the learning experience for your students.
As an alternative, Thinkific offers two distinct mobile app options, catering to both branding and accessibility needs. Thinkific has two mobile app options for you to choose from: Thinkific Mobile and Branded Mobile. If you’re looking for a white-labeled app that spotlights your brand with your own App Store listing and logo, Branded Mobile ($199/month) has what you need. While Branded Mobile reflects your own branding, Thinkific Mobile comes at a lower cost, and includes Thinkific branding.

Mobile app | Kajabi | LearnWorlds |
---|---|---|
Available on iOS | ||
Available on Android | ||
Support for Communities | ||
White-labeled app | Yes (Beta version) | |
In-app purchases |
Pricing
From a pricing standpoint, Kajabi offers three tiers ranging from $149 to $399 that vary mostly on usage. Users have access to almost all features within their core plan.
Value for money is one common theme for negative reviews on Kajabi's Trustpilot.
One Trustpilot user shared, "It sounds great, so much is available, but unless you really know, you will get absolutely nowhere and pay dearly for it."
"For the price I pay, the website development platform is incredibly lacking," said another Trustpilot user.
LearnWorlds also has three tiers, starting from a starter package at $29/month with a per-course sale fee to more advanced plans like the Learning Center at $299/month with no transaction fees and enhanced features for engagement and school expansion.
Users on Trustpilot also expressed concern over value for money for LearnWorlds.
One user mentioned limited functionality on their lower plans, and as one user put it, "every button you click leads to an upgrade offer."
If you have a large number of students, LearnWorlds could get quite expensive, as one reviewer shared:
"customers investing nearly $4,000 annually in the Learning Center plan are subjected to such restrictive active learner limit."
The same reviewer liked that they could have unlimited users on Thinkific, saying: "In contrast, I contacted Thinkific to ask about their “unlimited” plan. They confirmed they actually mean unlimited. No catch. No fine print."
They also do not offer a free plan, so you're not able to test and experiment with the platform, and your course, before you start paying. This is a huge barrier to course creators who need ample experimentation time before they are ready to monetize.
Pricing plans | Kajabi | LearnWorlds |
---|---|---|
Free | ||
Core plans | $149/month | $29/month |
Growth / Pro | $199/month | $99/month |
Pro / Learning Center | $399/month | $299/month |
Enterprise Plans | Quote |
Start your free trial
Creator educators like you have big ambitions. Why choose a platform that limits you? From 1 to 10,000+ students, Thinkific gives you complete control over your digital products and services — while remaining completely easy to use. Ready to experience Thinkific for yourself? Get your zero-risk free trial here.
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